Increase your marketing power

Integrated Marketing Strategy Training

Multi-skilled marketers, with knowledge and experience of both traditional and digital channels of communication, are becoming a necessity to many organisations.

Learn the skills of integrated marketing and understand the opportunities available to you in a marketing role.

Course overview

Programme

Our course gives delegates the skills they need to devise an integrated marketing strategy, with their target audience in mind. Gain a thorough overview of what is involved in marketing an organisation, from planning through to implementation, using the latest tools and techniques, including digital channels.

Delegates will have the opportunity to think through some of their own ideas and have a clear picture of how these can be used to drive results and support their organisation’s business plan.

Tailored for your organisation or sector, our training is available live or online and supported by our marketing team.

Delegates will learn

  • To understand their market place
  • How to plan and develop a marketing plan & strategy
  • How to decide which marketing channels to use for the best results
  • Digital skills – how to get the most out of your website and search engine optimisation

Outcomes

Delegates will leave the training with:

  • A broader understanding of how the promotional machine works
  • Knowledge of how different marketing techniques can be applied to different situations
  • The skills needed for a multi-skilled marketing role

View an example of one of our tailored courses

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Testimonial

Mosaic is really useful at making you think in different ways and very good at learning about your business; identifying what you need to work on from a digital marketing perspective

WillisPalmer

This training can be provided as:

  • Full-day group training on your business premises or in hired facilities – maximum 8 delegates
  • Half-day group training on your business premises or in hired facilities – maximum 4 delegates
  • Half-day 1-to-1 coaching on your premises (within London/East Anglia) or at our Essex venue (Larger group workshops can be catered for at an extra cost per delegate)
  • Online Training for a full or half day

Who is this course suitable for?

  • Small business owners
  • Entrepreneurs
  • Marketing managers

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Meet our trainers

  • Antonia London

    Ruth delivered a brilliant media interviewing skills workshop for young people. The training was informative, practical, and interactive – it has given young people the tools and confidence they needed to become brilliant interviewers.

  • Chloe Cambridge

    Great facilitation, thorough and personable. Would thoroughly recommend this course.

  • Hannah Cheshire

    Great team building exercise and very interesting, I like that we were encouraged to practice and try and produce something individual and then come together as a team to discuss.

  • Kate Belfast

    I found this training exceptionally helpful. I have been doing social media for five years now and I still got a lot from this course. The trainer was very friendly and approachable, the course wasn't too big which meant you got to ask questions more freely which was very helpful.

  • Alex Cambridge

    All killer and no filler!

  • Anella Bangor

    Fantastic course, very informative without being complicated. Whether you are after a refresher or completely new to smartphone filming and editing. This course is for everyone.

Call 01206 841933 or send us an email to discuss your goals.

We will tailor courses to suit your exact needs.