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Mosaic training blog

29 Jun 2016

Media training? I don’t need that!

Having the confidence to command a large audience or deliver a winning business pitch requires a very different set of skills to performing in front of an interrogative journalist and a live TV crew. 

The importance of Media training cannot be overstated - be prepared before you face the press

Why do you need media training?

We still encounter communications professionals who think they can muddle through a media interview despite having had no experience of being put in the spotlight.

However, if an interview goes wrong it can seriously harm your brand’s image.

Performing well on camera on behalf of your organisation requires an understanding of the inner workings of the mind of a journalist and their audience, and the best way to do this is to get some media training.

What can Mosaic Media Training offer?

At Mosaic Media Training our Broadcast Skills course is delivered by former BBC journalists and PR professionals who will give you practical advice and hands-on experience to help you prepare for a TV or radio interview.

Mosaic’s Broadcast Skills course can empower you with the confidence to deal with the moment a journalist comes knocking. It is a great chance for you to learn the language of a television news production crew and think like a journalist, and is an opportunity for you to practice preparing and delivering key messages in an ‘as real as it gets’ pressured environment.

Our TV training will enable you to become a helpful interviewee, possibly even confident enough to suggest filming locations and shots on offer, and will help you to understand what to wear and what not to wear on camera.

Media training will help give you the confidence to shine. To see what others have thought about our Broadcast Skills training course take a look at our video testimonials.

If you want to know more or you would like to book a media skills course give Mosaic Media Training a call now on 01206 841933 to discuss how our bespoke training courses can help you and your organisation.

By Mosaic Media Trainer Darius Laws

Mosaic delivers first-class media training courses to groups and individuals from private and public sector organisations, delivered by former BBC journalists and PR professionals. We will work with you to develop bespoke media training that is tailored to you and your organisation’s requirements.

Find out more - ask Gemma

Contact media training manager Gemma to book Media training or for further information on a media training course

Contact our Media Training Manager Gemma to book or for further information.

Telephone: 01206 841933